Twitter has long had a feature called “mute” which enables you to mute accounts you don’t want to see Tweets from. Now we’re expanding mute to where people need it the most: in notifications. We’re enabling you to mute keywords, phrases, and even entire conversations you don’t want to see notifications about, rolling out to everyone in the coming days. This is a feature we’ve heard many of you ask for, and we’re going to keep listening to make it better and more comprehensive over time.
This has been a long time coming., Instagram introduced a similar feature earlier this year . People have been clamoring for more robust tools to combat abuse for years. While the new feature is welcome, there is still more to do, so it’ll be interesting to see what else Twitter will do to fight back against abuse on it’s network.